"Marketing" Open Courses
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View Website Accounting Information Systems full-course Fall 2008
Overview of principles and concepts of IT managers in logistics, manufacturing, marketing, human resources, and finance.
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View Website Advanced Affiliate Marketing Tactics full-course
This course is intended for those who already use affiliate marketing; topics in this course include creating tracking, managing affiliate links and more.
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View Website Advertising & Promotion full-course
Mohammad Tariq Bucha, Business—Virtual University of Pakistan
This course helps students understand all the major marketing communication tools: advertising, direct marketing, the Internet, interactive media, sales promotion, public relations, personal selling, as well as social and consumer-driven media.
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View Website Advertising and Sales Promotion full-course Spring 2008
Explores the role of advertising and promotional sales in marketing, with an emphasis on communications and consumer decision-making.
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View Website Agricultural Marketing and Price Analysis Module (Coffee) article
An overview of the theoretical and empirical basis for valuating agricultural marketing organization, as well as the economic theories necessary to analyze issues of marketing agricultural commodities.
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View Website Agricultural Marketing Management Module article
A module to develop and understand agricultural and food product marketing management.
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View Website Applied Marketing Research full-course Spring 2008
This class teaches students how to apply research methods to enhance marketing-related managerial decision-making.
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View Website Become an Affiliate Marketing Expert full-course
This course is great for those students interested in affiliate marketing and covers topics such as landing pages, testing, advertising and more.
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View Website Best Marketing Strategies full-course
This course is designed for entrepreneurs looking for marketing strategies.
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View Website Business of Marketing audio Spring 2012
Don Shemwell, Business—East Tennessee State University
Learn marketing and retail survival basics in this course from East Tennessee State University.
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View Website Business Studies video Fall 2010
Andrew Lindridge, Business—Open University
Andrew Lindridge, a professor at The Open University delivers this three-part video-lecture series on marketing principles, strategies, and techniques.
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View Website Consumer Behaviour full-course
Sarwar Mehmood Azhar, Business—Virtual University of Pakistan
The purpose of this course is to provide the students with an understanding of consumer behavior concepts and their application in developing overall marketing strategy.
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View Website Developing Business Ideas The Google Way full-course
Marissa Mayer, Business—Stanford University
Vice President of Search Products & User Experience Products Marissa Mayer teaches this course on how companies could take a note from Google and encourage all employees within a company -- rather than just the marketing team and creatives -- to voice business and marketing ideas.
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View Website Diploma in Social Media Marketing full-course
This diploma course discusses key topics in social media marketing, including using Twitter and Facebook, email marketing, and affiliate marketing.
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View Website Diploma in Web Business Development and Marketing full-course
In this diploma course, students will learn how to set up an online business, from the programming languages used to create the basic layout to marketing the site through social media outlets.
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View Website Direct Marketing Communication audio
This course looks at the principles and strategies of direct and interactive marketing communication.
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View Website E-business Environment and Architecture I & II full-course
Alptekin Temizel, Business—Middle East Technical University
The two-part course introduces e-business and related concepts, including the social and business aspects, e-marketing, e-commerce, e-operations, and electronic payment systems.
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View Website Electricity and Gas: Market Design and Policy Issues full-course
Engineering & Computer Science—Delft University of Technology (TU Delft)
Discuss issues and designs as they relate to marketing electricity and gas.
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View Website Entrepreneurial Marketing full-course Spring 2002
Jin Gyo Kim, Business—Massachusetts Institute of Technology (MIT)
This MIT course provides graduate students with the opportunity to adopt marketing strategies helpful for start-up ventures.
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View Website Entrepreneurship & Business Course audio Fall 2007
Mark Juliano, Business—Carnegie Mellon University
Study entrepreneurship and business with entrepreneur Mark Juliano as he discusses idea generation, company formation, business plans, marketing, investors, and more.
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View Website Entrepreneurship - Creating the Business full-course
An examination of the characteristics of entrepreneurs and the type of business models and marketing strategies entrepreneurs use to start a business.
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View Website Essentials of Advertising and Marketing audio Fall 2008
Business—W.P. Carey School of Business Arizona State University
Topics in this business course include class policies and the value of the customer, creative association, analyzing ads, and understanding consumer insight.
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View Website Farm Milk Production, Marketing and Processing Activities in Kiruhura full-course
A course developed to help Kiruhura farmers develop the skills necessary to handle and market milk through experiential learning and feedback meetings.
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View Website Fundamentals of Electronic Commerce full-course Spring 2008
Outlines e-commerce business models, infrastructure, electronic payment systems and security, development, implementation, marketing, and managing applications.
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View Website Fundamentals of Marketing Your Business Online full-course
An introduction to developing and implementing a successful online marketing strategy with an online marketing plan, business promotion, and an effective landing page.
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View Website Government: Basics of Government Marketing full-course
Business—Kutztown University Small Business Development Center
This course teaches students about how to approach business marketing to government entities.
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View Website Growth Strategies for Business full-course
A course on the factors of growing an international business including international marketing strategies, products and services additions, and factors involved in international business.
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View Website Industrial Marketing full-course Fall 2008
This course explores the strategic factors used in marketing of technical goods and services.
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View Website International Marketing full-course
Faheem ul Islam, Business—Virtual University of Pakistan
This course provides students a broad understanding of international marketing and understanding of how organizations might use the marketing discipline to gain competitive advantage.
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View Website Introduction to Agribusiness audio Fall 2009
Allen Wenger, Business—Harrisburg Area Community College
Learn about what goes into the production, processing, and distribution of agricultural products, including the strategic decisions made, marketing, risk management, and public policy.