Betina Crooks's Open Courses
| Media | Course | Start Date | Professor | School | Show More | |
|---|---|---|---|---|---|---|
| full-course 3 | Services Marketing - Selling the Invisible | Spring 2013 | Betina Crooks | OpenLearning | ||
| This course provides an introduction to the unique characteristics of services marketing and how it affects both customer and marketing strategies. | ||||||
| full-course 3 | Services Marketing - The Next Level | Spring 2013 | Betina Crooks | OpenLearning | ||
| Students learn to analyze and improve their service experiences and become a more informed consumer. | ||||||