Blogs, Books and Social: How the World Has Changed

Michael Stelzner at the Social Media Examiner interviews Guy Kawasaki for an episode of the Social Media Marketing podcast in Blogs, Books and Social: How the World Has Changed. This insightful article and podcast addresses the changing evolution of book publishing since 1987. This piece addresses the role and impact of social netowrks in the publishing realm.

“Guy says he has evolved from a blogger to a curator, and when he does write, he writes books. Social networks allow him to express himself spontaneously and the deeper ideas go into book format. He explains why a blog is the logical place to start and why he considers blogging good practice before writing a book. You’ll discover the benefits of writing a blog-type post on Google+, compared to a stand-alone blog.”