Public Relations Manager at a Glance

Projected Job Growth

  • +0% Job Growth for
    Public Relations Manager

  • 2013
  • 2023

Average Salary for Public Relations Manager

  • $0 Annual Pay
    National Average
  • $0 Hourly Pay
    National Average

Best States for Public Relations Manager

  Employment
in 2011
Average
Annual Salary
Average
Hourly Pay
District of Columbia 2,630 $124,900 $60
Massachusetts 2,580 $120,950 $58
Maine 600 $70,370 $34

Becoming a Public Relations Manager

Public relations managers typically need at least a bachelor's degree in public relations, communications, or journalism. Some employers will favor candidates with a master's in public relations. Both traditional and online schools offer degrees in public relations, though not specifically in "public relations management." Many schools offer bachelor's degrees in communications or marketing with a concentration on public relations and specializations that can be added to the degree program. The curriculum of public relations degree programs varies widely depending on the school. A broader, multidisciplinary approach to your studies will benefit you in the job market. Ashford University's online bachelor's in marketing and public relations covers branding, marketing, and corporate communications. Students can also choose one of four specializations to add to their degree. Required classes for this program include:
  • Public Relations Practices and Promotional Writing
  • Consumer Behavior
  • Principles of Marketing
  • Project Management
Upper-level management positions in public relations require up to five to ten years of previous experience in a closely related position. Additional certification for public relations managers based on experience and successful completion of an exam is available through The Public Relations Society of America. This accreditation is voluntary, and requires the completion of continuing education programs and volunteer work.