According to The Princeton Review, communications is among the top 10 most popular college majors. Because the skills acquired during communication classes can be applied to a variety of careers, many students are drawn to the major’s versatility. In fact, the number of bachelor’s degrees conferred in the communications field has been steadily increasing since 1999, according to the National Center for Education Statistics. Additionally, earning a degree in communications equips students with the interpersonal, written, and verbal skills employers rank as their most desired employee qualities, according to U.S. News’ Alpha Consumer Blog.
As a result, communications majors may find jobs in a variety of fields after graduating, including education, business, public relations, and human resources. In particular, public relations job positions are projected to experience fast growth over the next few years, according to the U.S. Bureau of Labor Statistics (BLS). This is due to organizations seeking to improve their relationships with their customers. Likewise, positions within advertising, marketing, and promotions management will also see growth by 2020, according to the BLS, as these positions are essential for introducing products and services to a consumer market. Other jobs like technical writing and event planning are also well-suited to communications majors and should undergo career field expansion, as well. Both these positions bring in around $60,000 annually, according to the BLS, though salaries will vary according to experience and location. In general, careers in communications as directly related to business will see the most increase in employment in the future.