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Nathan Hangen at the Social Media Examiner offers 4 Steps to Podcasting Success. If you’re considering becoming a podcaster you’ll want to check out this helpful post. Here are the four easy steps:
Nathan Hangen at the Social Media Examiner offers a quick tutorial of 5 Steps to Starting Your Own Podcasting Show. If you’re interested in starting an online podcast show on behalf of your library, or yourself, you’ll want to check out these recommendations:
Sue Waters at Edublogger publishes the first in a series of posts called What Everybody Ought To Know About Podcasting: Part I. This initial article provides an overview of what podcasting is and will be followed by entries detailing how to host podcasts on your blog and how to create both audio and video podcasts.
Brian Clark at Copyblogger puts together a guide to Four Copywriting Techniques for Engaging Podcasts and Audio Presentations. This useful article discusses how to structure an audio presentation using techniques such as attention, empathy, solution, and action as well as how to present content in a compelling well through the following four techniques:
Boxes and Arrows has made podcasts available from Day 1 of the IA (Information Architecture) Summit 2009 which was held in Memphis, TN from March 20-22. More podcasts are to be published over the next two weeks. Here are a few that look interesting:
I’ve recently been conducting phone interviews for a course I’m teaching and wanted a way to record the talks so that students could download them. While I had heard of several good programs for doing this on a Mac, I hadn’t gotten any enthusiastic recommendations for Windows applications. I’ve tested out several methods, and one that I’ve found works well is using Skype’s free computer -to-computer calling along with a free program named Call Graph.
Call Graph detects when you dial into a call and begins recording as soon as the person on the other end picks up. Recording can be paused, restarted, and stopped at any point. The application automatically saves the recording in either an mp3 or wav format when you hang up. Call Graph tags each call with the recipient’s name and tags can easily be added or changed for further indexing. Compatible with Windows and Linux.
Michelle Jeske writes about enhancing your library’s online presence with Tapping Into Media: Take your online presence to the next level with audio and video in the latest issue of Library Journal. The article discusses how adding media extends the reach of library content, ways to go about incorporating media into your library’s website and beyond, and finding inspiration on the Web.
“Some people learn better through viewing and listening, and some people simply don’t like to read. In our society, there seems to be a general move away from text, or, at least, text as we have defined it in the past. Moreover, mobile devices such as laptops, PDAs, and cell phones make video and audio incredibly easy to imbibe. So how do libraries compete for attention in this environment? According to the 2005 OCLC report Perceptions of Libraries and Information Resources, the library brand is books. If our communities think we’re all about books while people are used to getting their information from places other than books, how do we stay relevant?”
Those interested in podcasting may want to check out Jens Jacobsen’s Information Architecture for Audio: Doing It Right in this month’s Boxes and Arrows. The article offers usability tips and best practices for creating audio content.
“When using audio today, we face challenges similar to those of written text about a decade ago. During this time, information was being transferred from hand-held documents to the computer screen, without being optimized for the new online medium. Now the same mistakes are being repeated with audio. Existing text is read by a narrator, or worse, the text is speech-synthesized by a computer. Audio doesn’t function the same way as written text, so its execution is often poor. The main difference between printed text, be it on paper or on the computer screen, is that audio is linear. You can only consume it in a linear fashion and you have to listen to it at a given speed.”
Marketing Vox has come up with a how-to guide for podcasters including 10 Tips for Launching a Solid Podcast. They note that podcasts are projected to reach an audience of 65 million users by the year 2012 and offer these suggestions for launching an engaging podcast:
The Common Craft folks have done it again; simplified a complex technology through a paperworks video. This time it’s podcasting that is explained in plain english.
A recent report from eMarketer suggests that there is significant growth potential in podcasting. According to their predictions, the audience of 18.5 million podcast listeners in 2007 is set to increase by 251% to 65 million in 2012.