Archive for the ‘Branding’ Category

50 Fun, Useful, and Totally Random Resources for Nonprofits

Saturday, February 4th, 2012

The folks at the Nonprofit Tech 2.0 Blog have rounded up 50 Fun, Useful, and Totally Random Resources for Nonprofits. This excellent list of free or low-cost applications is a must-see for non-profit orgs who want to track mentions of their organizations on social networking sites, create charity review sites, collect donations, and much more.

10 Pro Tips for Writers Using Social Media

Friday, February 3rd, 2012

Matt Petronzio writes for Mashable about 10 Pro Tips for Writers Using Social Media. “Six well-known authors and writers, who are experts in this type of personal branding, share their methods and suggestions on how to use social media to push yourself forward in the writing industry.” Here are the first 5 recommendations discussed:

  • 1. Sign Up for the Big Networks
  • 2. Interact and Engage — Enthusiastically
  • 3. Minimize Self-Promotion
  • 4. Consider Privacy and Comfort Levels
  • 5. Find a Happy Medium

5 Ways to Brand Your New YouTube Profile

Wednesday, February 1st, 2012

Casey Zeman at the Social Media Examiner writes about YouTube’s recent facelift in 5 Ways to Brand Your New YouTube Profile. If you’re wondering about the best ways to optimize the new YouTube layout for your library or organization, you’ll want to check out this article. Here are the points discussed and illustrated with annotated screenshots:

  • #1: Add Your Custom URLs in the Newly Placed Description Area
  • #2: Add Overlays to ALL of Your Videos
  • #3: Prevent Other Ads from Showing on Your Video
  • #4: Check “Always Take Subscribed Users to the Feed Tab”
  • #5: Prioritize Your Favorite Channels on your Home Page Using the Pinned Subscribers Feature

9 Tips for Integrating Social Media on Your Website

Saturday, January 28th, 2012


Mallory Woodrow at the Social Media Examiner offers 9 Tips for Integrating Social Media on Your Website. This helpful article includes annotated screenshots describing how different companies and organizations are making social media a part of their websites and their brand strategies. Here are her first five suggestions:

  • #1: Include Visible Social Media Buttons
  • #2: Integrate Social Where it Makes Sense
  • #3: Include Up-to-Date Buttons
  • #4: Include Share Buttons
  • #5: Use Analytics

The Top 30 Most Popular iLibrarian Posts of 2011

Wednesday, December 28th, 2011

2011 was quite a year here at iLibrarian! As usual, it’s been a great experience. I’ve been taking a look back at what was particularly popular in terms of posts this past year and I’ve rounded up the top 30 which were the most well-received. I’d love to hear suggestions for future content you’d like to see here at iLibrarian, and I also welcome guest posts! So please go ahead and leave some suggestions in the comments section.

    QR Codes

  1. A Quick Guide to Creating Library QR Codes
  2. QR Code Roundup: 10 Resources for Librarians and Educators
  3. Archiving & Preservation

  4. Personal Digital Archiving: An Overview
  5. Personal Digital Archiving: Part One – Strategy
  6. Personal Digital Archiving: Part Two – Storage Options
  7. Personal Digital Archiving: Part Three – File Formats
  8. Mobile & Apps

  9. 7 Tools to Create a Mobile Library Website (without Technical Knowledge!)
  10. Top 30 Library iPhone Apps – Part 1
  11. Top 30 Library iPhone Apps – Part 2
  12. Top 30 Library iPhone Apps – Part 3
  13. 16 Awesome Instagram Apps & Services- Part I
  14. 16 Awesome Instagram Apps & Services- Part II
  15. 20 iPad Apps Librarians Should Download – Part 1
  16. 20 iPad Apps Librarians Should Download – Part 2
  17. 12 Mobile Check-in Applications
  18. Personal Branding & Job Seekers

  19. 5 Ways to Set Up A Free Personal Landing Page in 5 Minutes
  20. 13 Resources & Tips for Library Job Seekers
  21. 7 More Strategies for Library Job Seekers
  22. A Librarian’s Guide to the Elevator Pitch
  23. 17 Tips to Improve Your Online Presence
  24. Open Access

  25. 50 Open Access Resources for Librarians – Part 1
  26. 50 Open Access Resources for Librarians – Part 2
  27. Data Visualization Tools

  28. 5 Free Online Tools to Create Your Own Infographics
  29. 5 Amazing Free Data Visualization Tools
  30. All the Rest

  31. 25+ Resources to Create Library Videos
  32. 5 e-Book Collections with Over 100,000 Free e-Books
  33. 21 Useful Cloud Computing Resources for Librarians
  34. 18 Usability Resources for Librarians
  35. 450+ Tweeting Librarians List
  36. A Quick Guide to Getting Started with Quora