5 Big Mistakes To Avoid in Your QR Code Marketing Campaign

Matthias Galica at Mashable warns about 5 Big Mistakes To Avoid in Your QR Code Marketing Campaign. As QR codes become increasingly mainstream, libraries and other organizations will want to do their best to dodge these missteps.

  • Mistake 1: Not Testing the Code
  • Mistake 2: Getting Too Fancy With Text
  • Mistake 3: Serving up Non-Mobile Pages
  • Mistake 4: Putting QR Codes Where There’s No Data Signal
  • Mistake 5: Not Offering Enough Value

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